Dream Big, Achieve Bigger!
We're your partners in innovation
approach
At The New Angle, we don’t just build websites and mobile apps—we craft digital experiences. Each project blends innovative design with robust technology to create solutions that elevate your business.
Agency Vs Studio.
What’s The Difference?
Software Agency
What they will do
  • A software agency typically focuses on providing a broad range of services to meet the specific needs of various clients
  • Their approach is usually client-driven, meaning they adapt their services to fulfill the explicit demands of the clients
What you’ll get:
  • When engaging a software agency, you can expect a customized solution tailored to your specific business needs
  • The end product will be a bespoke software application or system designed to address your particular challenges and objectives
Product Studio
What they will do
  • A product development studio specializes in creating and launching proprietary products or helping clients develop their own products from concept to market.
  • Product development studios typically focus on innovation and long-term product viability, emphasizing user experience, scalability, and strategic growth to ensure the product's success in the market.
What you’ll get:
  • Partnering with a product development studio will provide you with a comprehensive, market-ready product.
  • You’ll benefit from a product that is meticulously crafted to meet market demands, with a focus on delivering an exceptional user experience and achieving long-term success in the competitive landscape.
Software Agency

Service-oriented, project-based, client-driven, and focuses on fulfilling specific client requirements.

Product Development Studio

Product-oriented, holistic, partnership-driven, and focuses on developing innovative products from concept to launch.

Working with a Classic Software Agency Can Be a Challenge
Startups are brimming with bold ideas but often lack a clear roadmap for turning those concepts into market-ready digital products. Here’s why partnering with a traditional software agency might not be your best bet:
As your tech partner, we enable you to focus on your startup's priorities because we know how things should be done.

With over an experience working with multiple startup products, our team consistently delivers reliable product development plans and ensures their successful execution.

Take care of
  • UI/UX
  • Code Development
  • Testing & Delivery
  • Deployment & Scaling
The New Angle’s
Responsibility
Together we create your idea into reality, that will be a market fit
Take care of
  • Funding
  • Networking
  • Business development
  • Other operations
Founder’s
Responsibility
Together we create your idea into reality, that will be a market fit
Conduct Product Discovery

Kickstart your product creation with a thorough discovery phase. We'll dive deep into your business objectives, analyze the market, identify core features, and spot potential roadblocks. By the end, you'll have a detailed product roadmap complete with cost and time estimates.

Scale or Improve an Existing Product

Every successful product has room to grow. At The New Angle, we offer dedicated teams and on-demand developers with strong product-related experience to help you scale up and enhance your solution.

Meet TNA
Scaling Through
Technology
Build an MVP

Got a great idea? Ensure it's what the market needs by starting with an MVP. At Upsilon, we help startups transform concepts into working products, test them in the market, and successfully acquire their first customers—all without breaking the bank.

Build an MVP

Got a great idea? Ensure it's what the market needs by starting with an MVP. At Upsilon, we help startups transform concepts into working products, test them in the market, and successfully acquire their first customers—all without breaking the bank.

Meet TNA
Scaling Through
Technology
Develop a New Product

We'll guide you through the entire product development cycle—from market research and design to feature development and post-launch activities. Leveraging our tried-and-true approaches, we'll help you achieve product-market fit faster.

Scale or Improve an Existing Product

Every successful product has room to grow. At The New Angle, we offer dedicated teams and on-demand developers with strong product-related experience to help you scale up and enhance your solution.

The New Angle is more than a tech partner; we treat your product like it's our own. With a dynamic team boasting diverse backgrounds and skill sets, we seamlessly integrate with your internal team, dedicating ourselves to crafting the best possible product.
let’s talk about idea
Sachin Meena, Co-Founder & Director - The New Angle
let’s talk about idea
Our Simple Process to
Kickstart Your Journey
1. Schedule the Call

The first step is easy. Just schedule a call with us at your convenience. This initial conversation will allow us to get to know you and your business better.

2. Discuss Your Idea

Tell us about your bright business idea and what you want to achieve so we can start thinking about the solution.

3. Review a Proposal and Sign a Contract

After our discussion, we'll prepare a comprehensive proposal that outlines our approach to your project.

Day 1
15-25 business days
Our team
  • Business Analyst
  • Product Manager
  • Designer
  • Lead Developer
Tools
  • Figma
  • Jira
  • Google Meet
  • Teams
Discovery Phase

We prioritize the discovery phase because thorough research and preparation minimize the risk of building the wrong thing, saving valuable time and resources.

Phase Deliverables
  • Project roadmap
  • Product specification
  • Informational architecture
  • Wireframes
  • Tech stack definition
  • Solution architecture
Day 28
20-25 business days
Our team
  • Product Manager
  • Designer
Tools
  • Figma
  • Adobe Illustrator
  • Adobe Photoshop
Design Phase

By leveraging real-time collaboration tools like Figma, we make the design creation and delivery process team-oriented, iterative, and enjoyable for everyone involved.

Phase Deliverables
  • Logo **
  • Brand kit **
  • Clickable Prototype

** Logo and Brand kit will increase the overall timeline

Day 53
50-60 business days
Our team
  • Product Manager
  • Development Team
  • QA Team
Tools
  • React
  • React Native
  • NodeJs
  • Laravel
  • TypeScript
Development Phase

Embracing agility, we work in sprints and hold bi-weekly check-ins to keep you updated on development progress. This approach also facilitates planning for runtime changes and incorporating new requirements efficiently.

Phase Deliverables
  • You get your MVP
Day 113
50-60 business days
Our team
  • Business Analyst
  • Product Manager
  • Development Team
  • QA Team
Tools
  • AWS
  • Firebase
  • Mixpanel
  • Microsoft Clarity
  • Google Analytics
Product Launch and Analytics

Our work doesn't stop once the MVP is deployed. After release, we begin gathering product usage data and planning for the next update to ensure continuous improvement.

Phase Deliverables
  • Production deployment
  • Analytics panel
your MVP is live and ready
for end user usage
Ragini Sharma, Co-Founder & Director - The New Angle
We believe that in order to create something new and stand out in the market, it's important to understand your customer's needs. We build a product that solves real problems, so we focus on providing seamless customer experience
Ragini Sharma
Director, The New Angle
Success Shared: Inspiring Stories of Collaboration
Started in
2020
MVP launched
10+
Average development time
4 MONTHS
Client’s we worked with
Client’s
we worked with
60+
MVP minimum budget
MVP
minimum budget
₹3,50,000